
Welcome To My Portfolio!
A little bit about me!
A dynamic and results-driven professional with a rich background in Product Management, Business Analysis, and Data Analytics over 8 years. With expertise spanning across diverse industries and technologies, I bring a proven track record of driving digital transformation and growth through strategic planning, innovative problem-solving, and data-driven decision-making.
I excel in blending strategic insights with technical prowess across industries such as Media, Financial Services, Investment Banking, Fintech, Supply Chain, and Retail & E-Commerce. My career is marked by a commitment to driving digital innovation, operational efficiency, and data-driven growth.
Hello!
EXPERIENCE
Aug 2023-Present
Business Consultant
Full Time -Contract
ADT Innovative Analytics
Specialized in digital adoption Reports for Clients including Supply Chain, Retail, Small Businesses.
June 2022- Aug 2023
Digital Product Owner - Growth and Analytics
Full Time -Contract
Aljazeera Media Network
Worked on mutliple projects around increasing viewership, Trend Analysis, user behaviour and user management. KPI-Driven Feature Development, Building Referral , organic loops for the website, Vendor management and Digital Marketing across all media channels including Youtube, Instagram, Google News, SEO, Facebook, Twitter.
Strategic Third-Party Management, Product Roadmap and extensive A/B Testing
Setting up and managing all Analytics platforms
Sep 2021 - April 2022
Ernst and Young
Senior Consultant/Product Owner – People Advisory Services
Played a pivotal role in E-commerce and Retail projects, financial services clients leveraging data analytics for predictive insights and strategic decision-making for clients like H&M, Credit Swisse, USAID, Swiss Bank
Jul 2020 - Sep 2021
Odessa Technologies
Product Owner – Product Delivery
April 2019 - Jul 2020
Senior Business Analyst
Demonstrated leadership in Fintech ERP system design and implementation, significantly managing roadmap, design, testing and development in an Agile framework
Requirement gathering, BRDS, BPMNs, user stories, wireframing for and Fintech module designs, including payments, lease bookings, and asset management. Developed and integrated analytics features for Lease and Loan Management software. Proficient in API integrations, ERP and CRM systems.
EDUCATION
2022-2023
Douglas College
Project Management - Diplomo
2017-2019
Great Lakes
MBA with Dual Majors in Finance and Analytics
COMPANIES/CLIENTS









EXPERTISE
Digital Products- Growth
Specialized in driving growth for digital products through strategic planning, user engagement optimization, and leveraging data analytics to enhance product performance and market reach.
Excelled in identifying growth opportunities, implementing innovative marketing strategies, and using A/B testing, Hreflang tags and user feedback to continuously refine and evolve digital product offerings.
Data Analysis Data Visualization
Worked with diverse industry clients to mine data for actionable insights. I believe data is the new currency, I worked on extremely complex datasets utilizing advanced analytical tools and techniques to support strategic decision-making processes.
Change Management
Skilled in leading and facilitating organizational change management, adept at developing and implementing strategies to ensure smooth transitions, minimize disruption, and enhance stakeholder buy-in during periods of significant change.
Proficient in assessing change impact, risk management, communication to align with evolving business goals and objectives.
Product Development
Experienced in building products from Inception. Proficient in managing the entire product development lifecycle, from ideation and conceptualization to market launch, emphasizing user-centric design, agile methodologies, and cross-functional collaboration
Financial Services Products
Experienced in developing and managing Loan and Lease Management Software, demonstrating a deep understanding of financial products and regulations, with a focus on creating efficient, user-friendly solutions for complex financial transactions.
​
Skilled in Asset Management software development, adept at integrating principles of GAAP and FASB standards, ensuring compliance while optimizing functionality and user experience.
People Analytics
Proficient in leveraging People Analytics within the scope of digital transformation, focusing on harnessing data-driven insights to enhance workforce planning, employee engagement, and organizational effectiveness.
Expertise in integrating advanced analytical tools and methodologies to transform HR processes and decision-making, aligning people strategies with digital innovation to drive organizational growth and adaptability.
TOOLS
BI/ Data Visualization Skills
Database management Skills
Digital Marketing Skills
Project Management and BA Skills
Other Skills


































